Archive for January 31, 2009

my blog is changing

i’m a doer.  i get stuff done.  i jump in head first, learn, and course correct.  that’s the approach i took with this blog.  over the last month i have had several people comment on my blog template (a lot of you who knew me didn’t think it matched my personal lovemark).  like all good marketers, i listened to your…

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it doesn’t matter which way you go

Alice in Wonderland: Would you tell me, please, which way I ought to go from here? The Chesire Cat: That depends a good deal on where you want to get to Alice: I don’t much care where. The Cat: Then it doesn’t much matter which way you go. many of us don’t pay attention to where we are going.  like a ship without a…

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“snow is to play in, not to look at it…”

that’s the quote that i heard from my 8 year old nephew this morning as he complained about how his teachers would not let him play in the snow at school. to him it was simple,”the snow is not just going to turn itself into a snowball or a snowman,” he complained. i learned three lessons from him this morning:…

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2009 brand of the year

great brands…   …connect emotionally as well as logically   …change lives         … move people to action         …do the impossible   …inspire         …create change           only one month into 2009 and it’s clear that barack obama is the brand of the year (probably century).…

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are you any closer?

i can swim… one of my 2009 goals is to learn how to swim.  it is mostly  inspired by my desire to avoid running in the zero degree weather that is  frequent in detroit.  and today it happened.  i swam 20 lengths (10x back & forth) with ease.  after weeks of watching videos, reading articles, and listening to experts, i can…

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monday spot(light): coca-cola, open happiness campaign

oftentimes, there are very different opinions about what is “great creative.”  in an attempt to get to the answer, and bring the fire and energy of the conversations we have in my agency to the web, i developed monday spot(light), a space where we will evaluate creative in the marketplace and seperate the good, bad, and ugly.   [polldaddy poll=1314974]…

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