how quick are you gonna get up?

biz thought starters, thought starters for you

how quick are you gonna get up?

Comments 21 February 2010

in life, there will always be problems, challenges, and setbacks of all shapes and sizes.  it comes with the program.  unfortunately, there is no perfect journey.  too often we allow these issues to overtake and overpower us.  too often, when faced with these challenges we take our eyes off the prize and get stuck in [...]

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biz thought starters, thought starters for you

are you focused on the wrong brand?

Comments 24 July 2009

too often we get selfish.  too often we worry more about our ourselves than we do others.  too often we worry about making sure we look good or that it looks like we delivered great results when we really didn’t.  too often we worry about our bonus instead of making sure we grow the business [...]

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biz thought starters, thought starters for you

new zealand gets naked, what about you?

Comments 16 July 2009

it’s an attention economy and air new zealand is taking it all off in order to compete (you may need to rewatch the video again if you didn’t notice their uniforms are completely painted on).  imagine, they have a captive audience who has had most things that could potentially distract them taken away from them [...]

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what do people think of when they think about your brand?

biz thought starters, thought starters for you

what do people think of when they think about your brand?

Comments 08 July 2009

yesterday i was sitting in a room getting customer feedback on our mylinia blog (still a work in progress) when i asked a customer (and friend) what her takeaway was from a certain blog post. Her response, ‘it’s about following your passions.’ i immediately knew something was funky

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biz thought starters

is 360 by 360 equal to 720?

Comments 09 February 2009

in marketing and advertising we talk about how every campaign must be 360 degrees, meaning the same message should surround the consumer in as many touch points as possible (tv, print, radio, digital, events, pr…you get the point).  today, i was reminded that those who talk about 360 degree campaigns are still stuck in the [...]

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biz thought starters, thought starters for you

who is your primary audience?

Comments 04 February 2009

who is your primary audience?   who is watching you?  who are you trying to please?  how many of them are there?  if you are living for yourself alone, you probably have a long road in front of you;  ego, selfishness, and false pride are all keys to self-destruction.  in addition, there are probably a [...]

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about me


i am a servant leader who specializes in helping people and brands be extraordinary. i have unparalleled training and experience doing so at some of the best organizations on the planet. i am an unconventional strategic thinker, with a gift for simplifying ideas and a passion for solving tough problems. this, combined with my natural abilities to inspire and develop relationships, enables me to drive people and businesses towards greatness, or what i call their maximum potential. you can connect with me on:
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